Welcome to Dr. Max’s

family health clinic

What is Direct Primary Care?

Direct Primary Care (DPC) is a healthcare model that emphasizes a direct relationship between patients and their primary care providers. In this model, patients pay a monthly fee that covers a full range of services, including routine check-ups, preventive care, and minor procedures.

This approach offers complete transparency and is overall much cheaper than conventional insurance. By working directly with the patient, we are able to remove the innumerable middlemen that raise the price of healthcare without providing any benefit. There is massive bureaucratic bloat in healthcare and the direct primary care model serves as an example of how delivering excellent care can be accessible to all. 

Did you know that in traditional medical practices, when a patient is sicker they are charged more for the visit? And the doctor also earns more money the sicker the patient is! We need to change this paradigm, and build a system that encourages health and well-being. In a DPC model, I don’t earn more if you are sick, and you are not afraid of coming to the clinic and leaving with a huge bill. 

DPC clinics also feature a lower patient-to-doctor ratio, enabling providers to spend more time with each patient. What this means, is that I personally know each and every one of my patients

Flat Monthly Fee of $200 per individual

Costs

Contracted rates for labs, imaging and medications (or you can use conventional insurance to pay)

Families max out at $500 per month 

Universal Health Care & Accessibility 

I believe that healthcare should be accessible to all, but that the insurance industrial complex is disproportionately raising the cost of healthcare to their benefit, and not to your health. For this reason, I’ve opted to work outside of the insurance system, and to try and create a pricing system that is accessible and that reflects the true cost of primary care. That being said, I recognize that individuals will still need to carry health insurance for sub-specialty and emergency medical care, so here are a few ways you can lower your healthcare costs to make the direct primary care model even more accessible. 

  • Lower your monthly premium by raising your deductible

    • The monthly premium is what you pay every month for insurance

    • The deductible is what you are forced to pay until your insurance starts to cover the costs

    • Most people never use or meet their deductible, and most insurances have options to lower your monthly premium by raising your deductible and this will easily offset the costs of paying the $200 direct primary care fee. 

  • Most people can use their HSA to pay for Direct Primary Care

  • 20% of my patients pay on a sliding scale

  • 10% of my patients are seen for free

  • If you don’t have the funds and are struggling to find the care you need, please let us know and if our sliding scale/free panels are open, we will happily take you on

  • If you have extra money and want to sponsor the health care of others, please let us know. 

About Dr. Max Dean Goldstein

I was born and raised in Santa Monica, California, and went to Bowdoin College in Brunswick Maine where I obtained a bachelor’s in Biochemistry and Romance Languages. Following college, I was awarded a Watson Fellowship and completed a year of long-distance ocean swimming across international borders. For medical school, I graduated with honors from the David Geffen School of Medicine at UCLA, following which I completed a residency in Family Medicine at the Ventura County Medical Center, one of the oldest Family Medicine residency programs in the nation. And for the past 10 years, I have worked full-time as a Family Medicine physician, caring for individuals across all ages. Think of me as your old-school family medicine doctor, who knows you and everybody in your family, but who has access to everything that modern medicine offers.